Specsavers recently exhibited at the 50 Plus Expo in City Hall, Cork on Saturday 4 and Sunday 5 March, providing visitors with free hearing checks. Specsavers aims to highlight the importance caring for your hearing by having regular hearing checks, which are often overlooked by people when it comes to their healthcare routine.


A survey conducted at the event revealed that a worrying 60% of respondents have not had a hearing test in the past five years with 34% stating that they felt they did not need a hearing test as their hearing was fine. Despite this, 39% of those surveyed said that they had recently been told that the television volume was too loud.

Suspected hearing loss

Almost a quarter of those surveyed admitted to having suspected hearing loss with 60% of those surveyed stating they had not done anything about their hearing loss and are still struggling more than a year after their symptoms arose. Unfortunately, half of people have hidden their hearing loss with a third admitting to avoiding certain venues, due to the noise levels. On a positive note, 88% of people would use a hearing aid if advised to by a professional.

Complimentary screenings

Specsavers Sound Check stand allowed visitors to the 50 Pus Expo the opportunity to avail of complimentary hearing screenings from members of the Specsavers Cork audiology team with audiologist Rory Perry and hearing assistant Yvonne Creedon on hand to offer professional advice.

Rory Perry said

Speaking at the 50 Plus Expo in Cork, Rory Perry said, ‘The aim of Sound Check Ireland is to make it even easier for people to take the first step in tackling hearing loss. Untreated hearing loss can affect every aspect of life and lead to depression and social isolation which is why early diagnosis is key. I’d urge anyone who is concerned about their hearing not to suffer in silence and avail of this free service. Regular hearing checks should be part of everyone’s health routine and we recommend that people over the age of 55 get a hearing test every two years.’

Hearing centre

Specsavers stores offer a worthy option for the 32% of attendees who said they would visit their hearing centre to have their hearing checked. Specsavers hearing centres provide free, three-minute hearing screenings, with no need to book a full appointment and no obligation to buy. The screener lets customers know whether they would benefit from having a full hearing test, which takes about one hour and advises them about what to do next. Each hearing centre boasts hi-tech facilities and sells quality hearing aids at great prices. All Specsavers digital hearing aids are sold as part of a complete hearing package.

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